Five Marketing Audiences Journey Swimlane Diagram

Each row is one of the Marketing Audiences, with S1–S10 running across; first see which steps it passes through, then the records at each step and the scope of measured tracking.

How the Five Marketing Audiences move through S1 to S10 (2026/3/3–10/8)
Solid boxes = measured records; dashed boxes and hatched fill = Black Box (inside AI Platforms); arrows = direction of flow. Numbers from different sources, periods, and units are shown separately.
Legend
Measured records: our site + Google/Bing
Bing-provided records
Black Box: inside AI Platforms
Hatched fill = inside AI Platforms
Source dots at the top-right corner of each box
S1 Prepare
(requests)
S2 Crawl
(requests)
S3 Train
(requests)
S4 Index
(requests/pages)
S5 Ask
(requests)
S6 Mention
(times)
S7 Answer
(times)
S8 Act
(requests)
S9 Visit
(clicks/visits)
S10 Return
(Tracking)
AI Crawlers
Meta,
Anthropic,
OpenAI,
Amazon…
AI Agent
Errands &
lookups
SearchCrawlers
Google,
Microsoft,
Apple
Humans
OrganicTraffic
From searchor AI
Bots
AutomatedInfo Services
Ourwebsite
Whole site
197M
Requests
From 2/12
To 10/8
Crawler arrivals
56.84 million
Requests
AI Crawlers
Copies backfor training
52.2 million
Requests
Anthropic
24.48 million
Builds AI index
3.99 million
Requests
Our AI Search
2.82 million
Taken for training and indexing
Live Retrieval
651,000
Requests
Largest: OpenAI
Black Box
How AImentions you
(in AI firms)
AIAnswer
31,711
times
Source: Copilot
citations
Visit
Arrival sourcesbeing tracked
Direct visits; browsing counted separately
Act for Users
18.09 million
Requests
Black Box
In-platform:Tracking
Visit
Trackingin Progress
Search index
Applebot
24.62 million
Google 3.41 million
Microsoft
12.05 million req.
Indexed pages
657,000
pages
Google 282,000
Bing 375,000
Trackingin Progress
Are we in?
What rank?
Searchimpressions
~8.22M
times
Google+Bing
approximate
Organic Traffic
Arrival sourcerecords
Google
267,700
Microsoft
20,100
clicks
Visit
from search or AI
to our site
309,826
Organic Traffic
Arrivals
7.23M req.
AI tools7.08 million
Tracking150,000
Black Box
Trackingin Progress
S10 Return
Trackingin Progress
1. Period 2026/3/3–10/8; whole site 196,702,526 requests, period2026/2/12–10/8; AI Agents (automated browsing) listed separately, 2026/8/26–10/8.
2. AI Crawlers: copied back for training 52,203,119 times, built the AI index 3,991,283 times, retrieved in real time 650,528times; Search Engine Crawlers that build the search index and produce AI Overviews are the same batch, 41,261,941 times.
3. Indexed pages are September 2026 Bing 375,000 + Google 282,000; searchimpressions about 8.22 million; cited in Copilot answers 31,711 times.
4. Organic Traffic from Humans 309,826 visits; Automated Bots 7,231,923 requests = AI tools7,079,310 + Tracking in Progress 152,613; AI Agents act for people and look up addresses.
ID
EO