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FAQ 8-2

How deeply do IDAEO Learners need to study the theory?

First understand which design each theory supports, then read the original literature as needed. Theory helps with judgment and application; once you grasp the correspondences, you can go deeper.

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《IDAEO: Marketing in the Age of AI》TK Lin|Edition:1st edition, 9th revision(2026-10-20)|Other versions