Chapter 1 key points
Audience Strategy (Who to Target): Five Marketing Audiences and Six Optimization Domains
This chapter answers
What do the different Marketing Audiences come to do, and which Optimization Domains do they map to?
Why it comes here
Identify audiences and functions first; only then can you read the journey numbers.
Related questions
- Figure 1-1Panorama of the Five Marketing Audiences: Functions, Optimization Domains, and Measured Results
- Figure 1-2AI Traffic Classification Tree: How Do You Tell Which Type of AI Traffic an AI Request Belongs To?
- FAQ 1-1What kinds of AI Crawlers are there?
- FAQ 1-2What is the difference between AI Crawlers and AI Agents?
- Chapter 1Audience Strategy (Who to Target): Five Marketing Audiences and Six Optimization Domains