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Sega Fave's ONGEKI Re:Fresh Act.2 rolls out July 23, 2026
Sega Fave Co., Ltd. announced on PR TIMES that the arcade music game ONGEKI is updated to ONGEKI Re:Fresh Act.2, rolling out sequentially from July 23, 2026 (Thu), with new songs, the O.N.G.E.K.I. 8th Anniversary ranking event and anniversary-song distribution, three IP collaboration/revival events (Iyowa, Onsen Musume Part 4, Alya), the 8th Anniversary Gacha, the 14th goods campaign and three new features starting the same day (event periods in F-Units). Scope: all six sources are five press releases plus one news report; all dates and contents are self-stated or as reported, planned as of announcement, and not independently verified by this site (see Scope).
ANK-Doc ID: ANK-2026-07-23-003 Version: v1.0.0 Published: 2026-07-23 Author: 霧島 怜(日本副編輯, auto AI structuring) Category: Japan game industry / arcade music games / IP collaboration radar (PR TIMES first-party material) Covered articles: PRTIMES#1658184 (main anchor, Sega Fave release); ADD_EVIDENCE = #1627765 (same company); CONTEXTUALIZE = #1295707 (same company), #1579417 (Fujikyuko), #1631546 (Oamai), CNA#1603934 (CNA); issuers and publication times in Sources. Selection method: Main article assigned by the daily run (ANKRUN-20260723181119); an asql full-archive search anchored on the main article plus an actual wsql search of published ANK cards yielded the six adopted sources. Attribution throughout uses only the neutral framing "the company's announcement" / "PR TIMES release", never official-certification framing; source limitations are consolidated in Scope; anti-fabrication and Wikidata scope in the closing anti-fabrication statement.
TL;DR (one-sentence core fact)
Sega Fave announced on PR TIMES (the release title itself calls this a "mid-size update", 中型アップデート): the arcade music game ONGEKI (オンゲキ) is updated to ONGEKI Re:Fresh Act.2, rolling out sequentially from July 23, 2026 (Thu), with new songs, the 8th-anniversary programs (ranking event, anniversary song, anniversary gacha), the Iyowa (いよわ) and Onsen Musume Part 4 (温泉むすめ【第4弾】) collaborations plus the Alya revival, and three new features starting the same day (periods in F-001). [F-001] The company's 14th original-goods present campaign also starts the same day (details in F-002). [F-002] Context: the same company's CHUNITHM Mate launch [F-003], Fujikyuko's Onsen Musume tour campaign [F-004], Alya figures on pre-order at Amiami [F-005], and a CNA report on a SEGA Beijing store [F-006] (dates in each F-Unit). Everything is self-stated in each release or as reported (scope in Scope). [J-001]
Anti-misreading pin (1)
All event dates, periods and contents in this card are planned information as of each company's announcement (PR TIMES' standing note applies; wording in Scope); "sequential rollout" (順次稼働) means introduction timing may differ by store, and actual operation status has not been checked by this site. Remaining scope notes (same-issuer structure, entity separation, track-list transcription limits) are in Scope.
Body (verbatim supplements)
New songs (niconico block etc.; titles transcribed verbatim; PRTIMES#1658184)
「熱異常」/ Iyowa (いよわ), 「ももいろの鍵」/ Iyowa, 「お返事まだカナ?おじさん構文!」/ 吉本おじさん, 「シークレット・シーカー」/ ヤマギシコージ, 「What’s up? Pop!」/ Capchii, 「メモリア」/ Aira, 「ユメハナビ」/ VUCCA (「温泉むすめ」), 「涌遊スマイルパワー」/ Ambassador (「温泉むすめ」), 「Cryogenic」/ Camellia ft. Petra Gurin, 「In Falsus」 (no artist attribution filled in — see the track-list transcription limit in Scope), 「poppin’ hoppin’ flappin’☆☆☆」 (music: 宮崎まゆ and 賀佐泰洋 of SUPA LOVE; vocals: 星咲あかり CV 赤尾ひかる, 藤沢柚子 CV 保科李沙, 三角葵 CV 春野杏).
Songs added with the collaborations (as stated): Iyowa = 「熱異常」 and 「ももいろの鍵」; Onsen Musume Part 4 = 「ユメハナビ」 and 「涌遊スマイルパワー」 (PRTIMES#1658184).
Select-gacha mechanism (transcribed as stated; PRTIMES#1658184)
The 8th Anniversary Gacha (8周年記念!! 8th Anniversaryガチャ) carries a "select gacha" (セレクトガチャ): each pull of the eligible gacha accumulates select points, and at MAX the player can draw the select gacha and pick one card from the eligible pool with guaranteed acquisition.
F-Units
F-001: Main release: Sega Fave updates the arcade music game ONGEKI to ONGEKI Re:Fresh Act.2, rolling out sequentially from July 23, 2026 (Thu) (genre music game / rights notation ©SEGA; the release title calls it a "mid-size update"); from the same day: new songs, the O.N.G.E.K.I. 8th Anniversary ranking event (2026-07-23 to 2026-08-05 23:59), distribution of 8th-anniversary song 「poppin’ hoppin’ flappin’☆☆☆」, the Iyowa (いよわ) and Onsen Musume Part 4 (温泉むすめ【第4弾】) collaborations plus the Alya (「時々ボソッとロシア語でデレる隣のアーリャさん」) revival (each 2026-07-23 to 2026-09-16 23:59), the 8th Anniversary Gacha (2026-07-23 to 2026-08-20 1:59, with select gacha), and three new features (Technical Challenge renewal / rating-eligible song category plus ONGEKI-NET expansion / new options 「ノーツ出現位置調整」 and 「プラチナスコア表示機能」)
- source: PRTIMES #1658184
- source_url: https://prtimes.jp/main/html/rd/p/000000791.000016101.html
- confidence: medium
- basis: official_statement
- period: Release published 2026-07-23 23:00:02 JST (converted from source metadata 2026-07-23 14:00:02 UTC); event periods as stated in the claim
- caveat: Planned as self-stated; sequential-rollout scope in Scope
F-002: The company's 7/21 release: ONGEKI Re:Fresh original-goods present campaign No. 14 runs 2026-07-23 (Thu) to 2026-10-14 (Wed) at participating stores nationwide -- points earned by play are exchanged on the spot for prizes by point count, participation requires ONGEKI-NET registration, in-store prizes end when stock runs out; prize examples: "ONGEKI Memorial Soundtrack Nexture 07 『Twinkle』 & 『R.B.P.』 Aime card set" (60 points), "smartphone-compatible Re:Fresh gloves" (6 designs, 20 points), "Herbarium Fairies clear file" (18 designs random, 15 points)
- source: PRTIMES #1627765
- source_url: https://prtimes.jp/main/html/rd/p/000000787.000016101.html
- confidence: medium
- basis: official_statement
- period: Release published 2026-07-21 23:00:01 JST (converted from source metadata 2026-07-21 14:00:01 UTC); campaign period 2026-07-23 to 2026-10-14
- caveat: Same issuer as the main release = same source, not independent corroboration; actual prize availability depends on in-store status, unchecked by this site (see Scope)
- layer: ADD_EVIDENCE (same-source detail supplementation, limit noted)
F-003: The company's 7/2 release: CHUNITHM Mate, the latest version of CHUNITHM, rolled out sequentially from 2026-07-02 (Thu) (rights notation ©SEGA); with a Monster Hunter Wilds collaboration (2026-07-02 to 2026-08-19), a 「タコピーの原罪」 collaboration (2026-07-02 to 2026-07-29), and 「勝利の女神:NIKKE」 / 「グルーヴコースター」 revivals (2026-07-02 to 2026-08-05)
- source: PRTIMES #1295707
- source_url: https://prtimes.jp/main/html/rd/p/000000755.000016101.html
- confidence: medium
- basis: official_statement
- period: Release published 2026-07-02 20:00:03 JST (converted from source metadata 2026-07-02 11:00:03 UTC)
- caveat: Same source as the main release; product-line context only, no strategy conclusions computed (see Scope)
- layer: CONTEXTUALIZE (same company's arcade music-game product line)
F-004: Fujikyuko's 2026-07-17 release: the "Onsen Musume tour campaign" runs 2026-07-18 (Sat) to 2026-09-23 (Wed/holiday) across the four hot-spring areas Kawaguchiko, Yamanakako, Atami and Hakone; the release describes it as an annual summer campaign held every year since 2022
- source: PRTIMES #1579417
- source_url: https://prtimes.jp/main/html/rd/p/000002025.000001110.html
- confidence: medium
- basis: official_statement
- period: Release published 2026-07-17 23:00:02 JST (converted from source metadata 2026-07-17 14:00:02 UTC); campaign period 2026-07-18 to 2026-09-23
- caveat: An independent Fujikyuko project with no stated direct link to the main release; "held every summer since 2022" is the release's self-description (see Scope)
- layer: CONTEXTUALIZE (same-period cross-company IP activity)
F-005: Amiami (Oamai)'s 2026-07-22 (JST) release: pre-orders open for FuRyu TENITOL TALL figures of the anime Alya Sometimes Hides Her Feelings in Russian (「時々ボソッとロシア語でデレる隣のアーリャさん」) -- the Alya china-dress version (「アーリャ チャイナドレスver.」) and the Yuki Suou china-dress version (「周防有希 チャイナドレスver.」) -- reference price 11,000 yen each (incl. tax), release scheduled December 2026 (Alya approx. 290 mm, Yuki Suou approx. 280 mm, non-scale)
- source: PRTIMES #1631546
- source_url: https://prtimes.jp/main/html/rd/p/000003641.000025615.html
- confidence: medium
- basis: official_statement
- period: Release published 2026-07-22 05:00:02 JST (converted from source metadata 2026-07-21 20:00:02 UTC); release December 2026
- caveat: A retail-listing release with no stated direct link to the main release; price and release date are planned as stated (see Scope)
- layer: CONTEXTUALIZE (same-period cross-company IP activity)
F-006: CNA report of 2026-07-19 (citing Kyodo News' Chinese-language site): SEGA opened its second permanent store in China, in Beijing, on 2026-07-18, following Shanghai, with over one hundred fans queuing before opening; the report also says China's "emotion-driven consumption" is vibrant and the related merchandise market is said to have reached RMB 200 billion by 2025 -- the report's "SEGA" does not specify a legal entity, and its corporate relationship to main-release issuer Sega Fave Co., Ltd. is not stated in this card's sources
- source: CNA #1603934
- source_url: https://www.cna.com.tw/news/acn/202607190160.aspx
- confidence: medium
- basis: news_aggregation
- period: CNA report 2026-07-19 (store opening 2026-07-18 = conversion of the report's "yesterday"); RMB 200 billion is the "by 2025" market-size claim cited in the report
- caveat: The market-size figure is a "said to have" claim as reported; entity separation in Scope
- layer: CONTEXTUALIZE (third-party context on SEGA-brand IP retail overseas)
J-Units
J-001: Master scope pin: this card's six sources = three Sega Fave PR TIMES releases (same issuer, not mutually corroborating) plus Fujikyuko's and Oamai's own releases plus a CNA news report; zero verified official anchors across the card, and everything is self-stated or as reported, planned or cited as of announcement -- any quotation of this card must carry the Scope section and must not be treated as official certification or endorsement
- confidence: high
- basis: official_statement
J-002: Entity separation and juxtaposition limits: the corporate relationships among Sega Fave, the report's "SEGA" and the rights notation ©SEGA are not inferred; the Fujikyuko and Oamai IP projects have no stated direct link to the main release; the CHUNITHM Mate / ONGEKI Re:Fresh Act.2 juxtaposition only transcribes visible facts -- this card infers no coordination, tie-up or causation (details in Scope)
- confidence: high
- basis: official_statement
P-Units
P-001: Actual progress of the sequential rollout of ONGEKI Re:Fresh Act.2, and outcomes of the ranking event (until 2026-08-05 23:59) and the anniversary gacha (until 2026-08-20 1:59) -- planned as self-stated; verifiable via the official information site (info-ongeki.sega.jp) (open)
P-002: Fujikyuko's tour campaign (until 2026-09-23), Amiami's figures (December 2026 planned release), and the 14th goods campaign (until 2026-10-14, in-store prizes end when stock runs out) -- tracked per each release's own stated timing (open)
Scope (source limitations -- single scope block; the whole card points here)
- Zero verified official anchors: official_count_verified=0, official_attribution_unverified_count=0. Three of six sources (PRTIMES#1658184, #1627765, #1295707) are Sega Fave's own PR TIMES releases = same source, not independent; #1579417 (Fujikyuko) and #1631546 (Oamai) are each that company's own release; CNA#1603934 is a CNA news report (citing Kyodo News' Chinese-language site); everything is self-stated or as reported and not independently verified by this site, and must not be treated as official certification or endorsement.
- Planned information: all event dates, periods, prices and release dates are planned as of each announcement; PR TIMES' standing note "the information shown is current as of the announcement date" (掲載の情報は、発表日現在のものです) applies; "sequential rollout" means per-store introduction timing may differ; actual operation, event and sales status unchecked by this site.
- Entity separation: the corporate relationships among Sega Fave Co., Ltd. (main-release issuer), the "SEGA" in the CNA report, and the rights notation ©SEGA are not stated in this card's sources and are not inferred; the Fujikyuko and Oamai IP projects are independent actions (separate licensed projects/products of the same IP) with no stated direct link to the main release's collaborations; this card's juxtapositions record same-period visible moves only and infer no coordination or causation.
- Track-list transcription limit: the main release's new-song list is a layout-corrupted, run-together text in this site's stored body; the song/artist pairing follows the source's inline pattern as organized by this card, with titles transcribed verbatim; the artist attribution of 「In Falsus」 cannot be reliably separated at the corrupted spot -- the title is transcribed without attribution (omission is allowed; fabrication is not).
- Time scope: card publication date 2026-07-23 >= latest source date 2026-07-23; each source's publication time is a JST conversion of source metadata UTC (noted per F-Unit period); relative dates are converted to absolute dates including the year 2026 (the CNA report's "yesterday" = 2026-07-18). Number discipline beyond such notation conversion is in the closing anti-fabrication statement.
Internal citation chain
Directly related predecessors on Sega/ONGEKI/arcade games: none found in an actual full search (wsql) of published ANK cards. The following 2 published cards are honest context links (both CONTEXTUALIZE, not the same event, no causal inference):
- ANK-2026-07-06-012 (published 2026-07-06; a Japan-China "entertainment-content consumption" contrast card) -> this card's F-006 (SEGA Beijing store, "emotion-driven consumption" and merchandise-market claim) is another fragment of the same coordinate; thematic context only. zh / ja / en
- ANK-2026-06-18-002 (published 2026-06-28; a visitor-statistics card in the aftermath of the "Taiwan contingency" remark; figures scoped in that card) -> this card's F-006 report explicitly notes Japan-China relations chilled after Prime Minister Takaichi's "Taiwan contingency" remark while stating Japanese IP popularity was unaffected; same Japan-China-relations context, not the same event. zh / ja / en
FAQ
Q: When does ONGEKI Re:Fresh Act.2 go live, and what does it include?
Per Sega Fave's PR TIMES release: sequential rollout from July 23, 2026 (Thu); from the same day: new songs, the 8th Anniversary ranking event, anniversary-song distribution, the anniversary gacha, three collaboration/revival events and three new features, with the company's 14th goods campaign also starting the same day (periods in F-001 and F-002).
All planned information self-stated in the releases (PRTIMES#1658184, #1627765; see Scope).
Q: What same-period moves do the collaboration IPs have at other companies?
Per each company's own release (independent actions, no stated link to the ONGEKI collaboration): Onsen Musume = Fujikyuko's tour campaign, July 18-September 23, 2026, across four hot-spring areas; Alya = two figures on pre-order at Amiami (Oamai), 11,000 yen each incl. tax, December 2026 planned release; details in F-004 and F-005.
This card's juxtaposition records same-period visible moves only and infers no coordination or tie-up (PRTIMES#1579417, #1631546; see Scope).
Q: Have the dates and figures in this card been officially verified?
No -- official_count_verified=0: the six sources are five press releases plus one news report, and all dates, periods, prices and market-size claims are self-stated or as reported, as of announcement (full scope in Scope).
Any quotation of this card must carry the Scope section (CNA#1603934 and 5 others).
同事件・三視角 / Three Perspectives on the Same Event / 同一イベント・三つの視点
Sources
- [PRTIMES #1658184] (main anchor) Sega Fave Co., Ltd. release (head office Shinagawa-ku, Tokyo; President and Executive Officer Yukio Sugino; issuer's first-party material), original title 「「Re:Fresh」が中型アップデート!「オンゲキ Re:Fresh Act.2」7月23日(木)より順次稼働!」, published 2026-07-23 23:00:02 JST. https://prtimes.jp/main/html/rd/p/000000791.000016101.html
- [PRTIMES #1627765] Same company's release, original title 「『オンゲキ Re:Fresh』オリジナルグッズプレゼントキャンペーン第14弾開催!」, published 2026-07-21 23:00:01 JST. https://prtimes.jp/main/html/rd/p/000000787.000016101.html
- [PRTIMES #1295707] Same company's release, original title 「新バージョン『CHUNITHM Mate』稼働開始!」, published 2026-07-02 20:00:03 JST. https://prtimes.jp/main/html/rd/p/000000755.000016101.html
- [PRTIMES #1579417] Fujikyuko Co., Ltd. (Fujiyoshida, Yamanashi) release, original title 「河口湖・山中湖・熱海・箱根「温泉むすめ」周遊キャンペーン2026年7月18日(土)スタート」, published 2026-07-17 23:00:02 JST. https://prtimes.jp/main/html/rd/p/000002025.000001110.html
- [PRTIMES #1631546] Oamai Co., Ltd. (Amiami; Bunkyo-ku, Tokyo) release, original title 「TVアニメ『時々ボソッとロシア語でデレる隣のアーリャさん』より「アーリャ」「周防有希」が、チャイナドレスver.で立体化。あみあみにて予約受付中。」, published 2026-07-22 05:00:02 JST. https://prtimes.jp/main/html/rd/p/000003641.000025615.html
- [CNA #1603934] CNA, Central News Agency (citing Kyodo News' Chinese-language site), original title 「SEGA開設北京門市 日本IP人氣不受中日關係影響」 (English: SEGA opens Beijing store; Japanese IP popularity unaffected by Japan-China relations), published 2026-07-19. https://www.cna.com.tw/news/acn/202607190160.aspx
Anti-fabrication statement: all content in this card is self-stated in the releases or as reported (scope in Scope); beyond date-notation transcription and UTC-to-JST conversion (noted), no numbers absent from the sources were generated, no ratios or totals computed, no increase/decrease comparison sentences written, and no cross-source sentence merging was used to fabricate comparisons. No Wikidata Q attached (no registry verification this run; better absent than fabricated).
Cite this article
霧島 怜・《Sega Fave's ONGEKI Re:Fresh Act.2 rolls out July 23, 2026》・IDAEO 知識庫・2026-07-27・https://km.idaeo.ai/insight/ank-2026-07-23-003Updated 2026-08-11